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Delicious first, yogurt second. Boom.

Yasso set out to make a frozen Greek yogurt that was just as good as ice cream. With a perfect balance of big-time flavor and fewer calories and fat, it was time to usher in a new era of dessert. No guilt. No complicated calorie calculations. No label shock. Just low-calorie, high-protein frozen Greek yogurt that’s chock full of flavor.

To declare delicious, frozen victory, we created the Boom Goes the Ice Cream campaign and design that gives the brand a bold, playful, wonderfully messy persona.

 
 
 
 
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We created an “I Scream” truck where people could earn ice cream with their scream.

We created an “I Scream” truck where people could earn ice cream with their scream.

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JUST FOR KIDS

Not really. The packaging we created for their line of kids bars is fun for pretty much everybody.

 
 
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